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Real Girls' Costumes

Dalmatian made from thrift Store finds and a black marker and creativity.Miranda (10) is Cerberus, the three-headed dog that guards the gates of Hell in mythology. Ivy, (5) wanted to be a Murloc. That's a fish-like creature from the World of…
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Empowering Girls Halloween Costume Extension

Tonight is Halloween so I'm extending the Halloween Costume Contest through the weekend (Winner announced Monday morning) to give parents a chance to email me (traceesioux@yahoo.com) their girls' Trick-or-Treating costumes. I'll publish the…

Meaningfully Frugal Christmas Tip #2

You will have many choices this Christmas. Some of them suck. They come with bells and whistles and have fancy price tags. Many come down to a choice between lazy and expense or economy and real value. Let's practice: Choice 1 The…

Great Father/Husband

This is Zack, Ainsley's 2 year old brother. Playing house and taking care of baby dolls serves the same purpose in boys as it does in girls. It teaches nurturing, compassion and parenting skills. Out there - maybe in your house - there…
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Empowering Girls Halloween Costume Contest

If you're new here allow me to introduce myself. I'm Tracee Sioux and this is a website about girls. We are growing powerful girls here. We challenge hyper-sexual marketing and advertising and confront mean girl behavior and find tools to…

Vote With Your Daughter

Thanks to Claire Mysko, author of You're Amazing: A No-Pressure Guide to Being Your Best Self, for pointing out the Take Our Daughters to the Polls initiative from The White House Project. My husband and I took out daughter out of school…

Christmas Tip #1

I'm thrilled to give a Juku Couture Doll by Jaks to Whirlwind. Here's the thing - Christmas is coming. The Christmas toys are already out on the shelves, the Christmas decor displays are already out. This is causing people premature Holiday…

The Girl Effect

Thanks to Violet for sending this to me. This is also the reason I love mentoring. One woman changes the life of one girl and she, in turn, changes the world.
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Smarty Kids & Thinking Parents

I just read my "marketing bio." If you're reading this Empowering Girls website then I'm guessing this is also your "marketing bio." We're the new purchasing demographic called "Thinking Parents" and we're raising the marketing target called…

HangPROUD

I just discovered HangPROUD.com, (being me. living free.) a female empowering website last week. Founded by Diane Prefontaine and Carla Alpert, this site encourages women and girls to stop the negative chatter and be a force for positive change. In…

Professional Future of Girls

If you're like me you give some thought to giving your kids career advice. We're big on academics and when Ainsley says, What should I do when I grow up? We are clear, You must do something that makes money. You choose what it is, find your…